After officially landing on the Italian market, Geely aims to be a credible player for institutions, professionals and riders. Not just a “new car company”, but a brand that wants to get into it debate in mobility a future with solid technical content, an open cultural approach, and a strategy built on innovation and design. From this perspective then collaboration with Milan Polytechnicpresented to Geely Auto Talk: special observatory on how Artificial intelligence, FENNEL (i.e. driver assistance systems), electrification and new skills they redesigned the automotive industry.
The photo taken by Polimi is very clear. Italian Market FENNEL double digit growth and has reached 1.2 billion euros in 2024. But most importantly, this system produces real benefits: the spread of technologies such as automatic emergency braking or lane keeping, and much more, has been reduced accident by 12% and injury severity by 13%, with a savings transcending social 1.8 billion euro in the last decade.
THAT’artificial intelligence further accelerating this change: currently the automotive sector is one of the most mature sectors in the application of AI solutions. From predictive systems that anticipate risky behavior, to generative design in research and development centers, to real-time vehicle management, AI is permeating the entire value chain.
And there autonomous driving? Globally, more than half of the most advanced projects relate to robotaxis, with China and the United States having strong competitive advantages. In Italy, we were behind, so we need to bounce back.
However, technology also matters people. A major investigation into human Resources Polytechnic, conducted on thousands of citizens and dozens of opinion leaders, speaks of a changing automotive industry: 56% of companies report lack From skills specifications and almost half require new skills, especially in the areas of electrification, AI, sustainability and autonomous driving. THAT role most popular in the next five years? Automotive engineers, IT specialists and data analysts, as well as customer service and marketing figures are increasingly data-driven.
It is precisely to fill these gaps – technological, cultural and skills – that Geely wants to present itself as a systemic player. As he explained Marco Santuccithe number one of Geely Italy: “We strongly believe in Italy’s potential as a strategic center for innovation, design and future mobility Technological Renaissance puts people first and uses technology to improve the quality of life, making the way we do things safer and more sustainable.”
Not just cars. Geely aims to build a bridge stable among industry, institutions, universities and professionals. A concrete way to demonstrate that credibility and vision are not announced. They are under construction, with numbers in hand.
