The fifth edition of the International Brands that Fall in Love Awards Gala was held on October 24, presented by Miguel Ángel Pérez Laguna and chaired by Vivian García, founder and CEO of Brands that fall in lovean event that brought together the most influential companies on the global stage to reward those brands that lead with consistency, purpose and transformative vision.
Representing Grupo Anderson, Carlos Castro, Marketing Director, received the award for his innovation, in a ceremony that celebrated the human impact and ability of brands to build authentic relationships with their audiences.
This recognition in the innovation category highlights the strategic vision of the group, which has been able to constantly evolve to offer unique gastronomic experiences where design, sustainability and emotion are integrated under the same philosophy of excellence. With emblematic brands such as Harry’s, Ilios, BAK, Porfirio’s, La Vicenta and Señor Frog’s, Grupo Anderson’s has managed to position itself as a success story in creating concepts with high emotional and commercial value.
Over the course of more than three decades, the company has developed a hospitality model that combines operational innovation, brand vision and cultural sensitivity. Its global approach has not only strengthened its presence in Mexico but also driven its international expansion, bringing the essence of Mexican gastronomy to new markets with world-class standards.
The recognition awarded by Marcas que Enamoran, the company states, reflects Grupo Anderson’s commitment to responsible leadership capable of generating a positive impact on both its collaborators and the communities in which it operates. The group continues to bet on creativity, sustainability and talent as growth drivers, demonstrating that true innovation does not depend on technology, but on the ability to reinvent itself with a purpose.
With this recognition, Grupo Anderson reaffirms its position as one of the leading exponents of the Mexican gastronomic industry and as a company that not only creates experiences, but inspires trust, admiration and pride inside and outside the country.
