New cash promotion
These stickers were soon seen everywhere
November 14, 2025 – 15:25Reading time: 2 minutes
More and more people are paying at the counter with cards or apps. Trade associations are now launching cash promotion campaigns.
To make cash even more present, the National Cash Forum has now launched a new series of stickers that companies can use to show that they also accept cash payments. “Cash stickers signal to customers that cash is accepted,” said Burkhard Balz, Deutsche Bundesbank board member and chairman of the National Cash Forum. “I hope to see more of these stickers in everyday life in the coming days and weeks.”
The sticker is available in three versions: one with the motto “Simply. Cash”, another with the words “Sure, cash too!” and a third without additions. Everything can be ordered on the National Cash Forum website.
In the future, shop owners can also emphasize that paying by card is not a necessity, but only one of several options.
By law, shop owners are allowed to decide for themselves which payment methods they offer. According to the Deutsche Bundesbank, cash is “an expression of personal freedom” and, as a means of payment, is part of the foundation of society. Therefore, it can be assumed that cash in Germany will not disappear so quickly.
However, this does not apply to all payment methods. As the Bundesbank announced recently, checks will no longer be accepted from 2027.
